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Rakuten Group, Inc. is a Japanese technology conglomerate founded in 1997 by Hiroshi Mikitani, operating a global ecosystem of internet services centered around
Overview
Rakuten Group, Inc. is a Japanese technology conglomerate founded in 1997 by Hiroshi Mikitani, operating a global ecosystem of internet services centered around its online retail marketplace Rakuten Ichiba. With businesses spanning e-commerce, financial technology services, digital content platforms, and telecommunications, Rakuten has become a major player in the global tech industry, employing over 29,000 people worldwide and operating in more than 30 countries and regions. Often described as the 'Amazon of Japan', Rakuten's services include the messaging platform [[rakuten-viber|Rakuten Viber]], the ebook distributor [[rakuten-kobo|Rakuten Kobo]], the video streaming service [[rakuten-viki|Rakuten Viki]], and the Japanese telecommunications provider [[rakuten-mobile|Rakuten Mobile]]. As a pioneer in the Japanese e-commerce market, Rakuten has expanded its reach through strategic acquisitions and partnerships, including its investment in [[lyft|Lyft]] and [[airbnb|Airbnb]]. With a strong focus on innovation and customer experience, Rakuten continues to shape the future of global retail and digital services.